Marketing and Promotion Strategies
Chapter 8: Marketing and Promotion Strategies Writing an e-book is just the beginning— marketing is what actually sells it. Even the best e-book won’t make money if no one knows it exists. In this chapter, we’ll cover: ✅ How to promote your e-book using social media ✅ Why email lists and landing pages are crucial for long-term sales ✅ The difference between paid ads vs. organic marketing (and which is right for you) 8.1 Social Media Marketing Social media is a powerful and free way to promote your e-book. The key is to show up where your audience is already hanging out. 🔹 How to Market Your E-Book on Social Media ✔️ Facebook Groups & Pages Share valuable tips from your book in niche Facebook groups (without spamming). Create a Facebook page for your author brand and run contests/giveaways. ✔️ Instagram & TikTok (Great for Visual Promotion!) Post behind-the-scenes content (e.g., writing process, book cover design). Use Inst...